Go Gaming Lounge
Rebrand of a Local Internet Café

Client

Go Gaming Lounge

Overview

The goal of Go Gaming Lounge, an internet gaming café situated in the heart of Brisbane City, is to offer gamers a tidy and cozy space. Although the client wanted to keep their existing logo and color scheme, they wanted a fresh brand identity.

Approach

To fit the ambiance of the internet café, the initial concept and strategy were to incorporate an abstract technical image. Considering the presence of more than 50 screens, the preference was for darker screens, to avoid straining and irritating the customers’ eyes.

The content needed to provide essential details for customer convenience and advertise upcoming events.

popup image
popup image
popup image
popup image
popup image
Top